by Annette Hohnberger | Nov 30, 2018 | Marketing |
Have you ever heard the expression: “80 percent of advertising doesn’t work!”…? It’s interesting how we all know it’s true, but no-one seems to be able to tell us what to do about it. Well, here is the answer, and it’s easy; follow the principles of good...
by Annette Hohnberger | Jan 30, 2018 | Marketing |
Most business owners think of marketing as an expense because they keep writing checks for their marketing, but don’t see anything coming back in return. The true entrepreneur knows that marketing is not an expense, it’s an investment. It’s an...
